From the category archives:

Google

Where Should YOU Market Online?

7 September 2010 Facebook

You have finite resources and nearly infinite possible online e marketing channels. Where should your company put its marketing dollars and effort to work? Do you wonder if it is worth the effort to start a Twitter account or a Facebook page? Are you having trouble going beyond basic search engine optimization (SEO)? It can [...]

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Video: Google Analytics New Benefit – The Weighted Sort

25 August 2010 Analysis

Google is pleased to announce their new sorting algorithm called weighted sort. This is a very useful and much needed improvement to Google Analytics. For the average user with a Google Analytics account (Don’t have one? Get it here .. it’s free) you can now find out what keywords are giving you the worst bounce [...]

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Google Analytics Intelligence Gets Smarter With New Alerts Features

16 August 2010 Analysis

Google announced on the 13th August the launch of their new AdWords Alerts (and more) options in Custom Alerts in Google Analytics Intelligence. We say excellent Google, pat on the back. By linking a users Analytics and AdWords accounts, Google Intelligence will provide and show important changes in AdWords campaigns performance within Analytics. As Google [...]

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Video: SEO (Search Engine Optimisation / Optimization) Advice From The Experts

13 August 2010 Advice

In this post we’ll look at SEO (search engine optimisation) from two angles. The first being the SEO techniques used and not used by Google in a video supplied by the Google Techs which has some very interesting insights that mention things like “that’s why we don’t like the “keyword” meta tag” as mentioned by [...]

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Video: Matt Cutts Answers SEO Tag Cloud Questions

11 August 2010 Advice

Matt Cutts is Google’s chief SEO / SEM expert who gives some interesting tips and so on related to Google and how the big G goes about indexing websites, reading titles, descriptions & keywords etc for us punters. In this video extract Matt discusses the ever present Tag Cloud that nearly all of us use. [...]

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Google Marketing Tools That Market For Free

14 July 2010 Advice

We all use Google in some way, if your online it’s virtually impossible not to. The ever growing internet giant wants your business, not only wants your business but also wants your online business to get known, seen and visited as much as it can. Why? It’s good for Google’s business and yours. There’s no [...]

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Is Google Creating a Facebook Killer?

4 July 2010 Brand

Relevant Post By SF Internet Advertising Examiner Steven Bustin Google Me a Facebook Killer? Probably Not. Rumor is that Google is creating a direct social media competitor to Facebook. This rumor has legs, and an identified source, Adam D’Angelo, former Facebook CTO. D’Angelo, who now runs Quora, stated on that site “This is not a [...]

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Debunking 3 Major Branding Myths

1 July 2010 Advice

You have a business and you’re worried about your Brand not being seen or even heard about and you’re getting frustrated .. there’s no need to be .. it’s just a Myth that getting your Brand seen or heard of is Hard Yakka. Read my post and see if it makes sense to you .. [...]

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What to Look For in an SEO Consultant

19 June 2010 Advice

Since webmasters or business owners often don't have enough time on their hands to devise fruitful SEO strategies and keep a close eye on how they are working, changing and fine tuning them from time to time, they tend to hire someone competent to do the job. If you are looking for an SEO consultant, [...]

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How to Spy on Your Competition

29 April 2010 Advice

From the WebCEO Team Sun Tzu, the ancient Chinese military general, strategist and philosopher, wrote in his “The Art of War” treatise about the importance of knowing competitors before competing. The marketing revelations made by Al Ries and Jack Trout in “Marketing Warfare” (1986) also underline the same idea – marketing strategy and tactics are [...]

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